Remarking on the moments and stories that lead people into taking a big leap into the unknown.

Play, at the beginning of their own journey, decided to take a moment to document other founders beginnings. As their name would suggest, they are playful at nature. Their crazy and creative campaigns get noticed as a minimum, causing a stir is more than likely. They balance the eyebrow-raising with stories that you're likely to remember. We partnered with Play to tell the stories of the founder of Clementine App - Kim Palmer, and musician/producer Paul Whitehead.

  • introduction